https://advertisingprotocols.com/newsletter Weekly insights on AI, advertising protocols, philosophy of intelligence, and agentic systems. Wisdom over Intelligence. en Mon, 29 Sep 2026 09:00:00 GMT https://advertisingprotocols.com/og-image.png https://advertisingprotocols.com/newsletter https://www.linkedin.com/pulse/before-artificial-intelligence-we-need-decision-samraj-matharu--l5mbe Organisations should map, simplify and test their decision processes before adopting AI tools. Decision intelligence makes explicit how information and judgment lead to outcomes — then systematically improves them. Decision Intelligence Mon, 29 Sep 2026 09:00:00 GMT newsletter-2026-09-29-decision-intelligence https://www.linkedin.com/pulse/what-jev-ai-model-built-decisions-samraj-matharu--v9jae Introducing Jev — a new kind of AI model designed not to generate text, but to make structured decisions. How TypeSafe's System One models turn natural language into typed judgments and probabilities. AI Sat, 27 Sep 2026 09:00:00 GMT newsletter-2026-09-27-jev https://www.linkedin.com/pulse/man-who-formalised-reasoning-2300-years-before-ai-samraj-matharu--zebye Aristotle's syllogistic logic laid the groundwork for every reasoning system we use today — from formal proofs to large language models. A look at how ancient philosophy still shapes modern AI. Philosophy Fri, 26 Sep 2026 09:00:00 GMT newsletter-2026-09-26-aristotle https://www.linkedin.com/pulse/autotelic-ai-when-sets-its-own-goals-who-decides-what-samraj-matharu--glkie Autotelic systems pursue self-generated goals without external reward signals. What happens when AI moves beyond instruction-following to intrinsic motivation — and what it means for alignment. AI Safety Thu, 25 Sep 2026 09:00:00 GMT newsletter-2026-09-25-autotelic